博客与个人写作2019arstechnica.com编辑精选
“社交媒体界的 Linux”:LiveJournal 如何开创博客,又如何失去它
“The Linux of social media” – How LiveJournal pioneered, then lost, blogging
导读
这篇 Ars Technica 长文回顾 LiveJournal 如何最早把“个人博客+好友动态流”结合起来,又如何因商业化、审查与社区迁移而衰落。对写作者来说,它提醒我们:让博客真正有生命力的不是平台规模,而是可对话的读者群和安静的写作空间。
可以直接用的写作要点
- 01
把博客当作与一小群熟人互相评论、互相回应的场所,而不是单向广播,写作才有持续动力。
- 02
主动选择一个安静、不被算法放大的发布空间,能让你写得更诚实、更少为流量分心。
- 03
为写作本身而写,警惕把博客变成自我推销和内容营销的工具。
- 04
留意平台的内容政策与社区信任,读者会随社区一起迁移,写作阵地要跟着人走。
HN 评论精选
博客的核心价值是小圈子里的对等互动和一个不被熟人轻易发现的安静空间,而不是大平台的算法曝光。
我毫不掩饰地说,“LiveJournal 时代”是我至今最喜欢的互联网时代。2019 年你当然还能在 LJ 或其他地方写博客,但你的朋友不会去看。LJ 之所以行得通,是因为它既是博客平台,又是好友博客的聚合信息流,大家评论和回应的能力大致对等。关键是 LJ 有足够大的市场份额,让你有可能凑到一群也在用它的朋友;但它又不会让你的同事或邻居轻易找到你。LJ 像互联网上一个安静的角落,只有我和几十个朋友共享。Facebook 等社交网络大体也做类似的事,但它们极其嘈杂、公开、被算法扭曲,最后变成了很不一样的东西。想拿它们当无噪音的博客平台,简直是逆坡滑冰。今天的平台里,Twitter 大概最接近当年 LJ 的那种感觉。
JohnBooty查看英文原文
I will unabashedly say that the "Livejournal era" was my favorite era of the internet to date. You can still blog in 2019, obviously, on LJ or elsewhere. But your friends aren't going to read it. That's why LJ worked: it was both a blogging platform and an aggregated feed of your LJ friends' blog posts, and you all had a more or less equal ability to comment and respond to each other. Crucially, LJ had enough marketshare to make it feasible that you might have a reasonable number of friends that used it too -- but it wasn't designed to make it trivial for your coworkers or neighbors to find you on there. LJ felt like a quiet corner of the internet, shared by myself and a few dozen friends. Broadly speaking that's obviously kind of what Facebook and other social networks do as well. But they do it an extremely noisy, public, and algorithmically-distorted way that... well, to put it diplomatically, winds up being something quite different. Those platforms have their uses, but if you attempt to use them as a relatively noise-free blogging platform you are really attempting to ice-skate uphill. Of today's social platforms, Twitter probably comes the closest to providing some of what was cool about LJ.
平台的内容政策一旦失去社区信任,作者会整批迁移,而小众写作圈的消息传播极快。
文章提到了 Dreamwidth,但没说清它和 LJ 的完整关系。LJ 禁止成人同人小说后,这批人迁到了 DW,也迁到了独立的同人站点 AO3。AO3 背后的组织还在法律层面真正推动衍生作品创作的自由。LJ 创立时并没有这种明确立场,所以同人作者——不管写不写成人内容——普遍都去了别处。这也带动了大量科幻、奇幻作者一起迁移,因为这个圈子小得惊人,消息传得极快。
SolaceQuantum查看英文原文
Although this article brings up Dreamwidth it doesn't actually describe the full relationship behind DW and LJ. When LJ banned adult fandom fanfic, the group moved to DW and also a separate fanfiction site ArchiveOfOurOwn(AO3). AO3 in particular is part of an organization that pushes real legal change for the freedom of derivative works. LJ did not have this explicit in its creation and so fanfic writers universally went elsewhere regardless of their adult or non-adult production. (This also became the moving of many scifi/fantasy writers in general, as the community is surprisingly small and word travels fast.)
写作应回归表达本身,警惕博客沦为自我推销和内容营销。
老实说,“为写博客而写博客”这件事基本上已经消失了。我怀念博客不只是自我推广和内容营销的时代。
robjan查看英文原文
It seems that blogging for the sake of blogging has been mostly lost, to be honest. I miss the time when blogs were more than self promotion and content marketing.
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