博客与个人写作2020mtlynch.io
我为自己的博客请了一位自由编辑(2017)
I Hired a Freelance Editor for My Blog (2017)
导读
这是一篇博主复盘自己花钱请自由编辑润色博客文章的经历:编辑的价值远不止改语法,更在于反复追问“你为什么写这个、谁会在意”,从而逼出更清晰的主题和更贴合读者的结构。对写作者来说,它给出了一条可复制的改稿流程,也解释了为什么“文章发出去没人看”这类反馈你几乎永远收不到。
可以直接用的写作要点
- 01
投稿或发布前,先自己扮演编辑反复问“我为什么要讲这件事、别人凭什么在意、为什么要读第二段”,答不上来的段落就删。
- 02
定稿前把文章朗读一遍(或用系统自带的朗读功能听一遍),能高效抓出笔误和不自然的措辞。
- 03
读者不会告诉你文章为什么失败,所以要主动找一个人(编辑、朋友)给出“我读到哪一段走神了”的具体反馈。
- 04
标题会影响文章命运:既要避免夸张的标题党,也要让标题清楚说明文章能帮读者解决什么问题。
HN 评论精选
编辑最核心的作用是不断追问“为什么”,帮你厘清目的与读者,而不是只改语法。
我也曾为一篇重要奖学金申请请过编辑。虽然最后没申上,但可以肯定那是我写得最好的文字之一。我的编辑做的正是 Samantha 对 Michael 做的事:一遍又一遍问我“为什么”。我为什么要讲这个故事?别人为什么要在意?他们为什么要读完第一段?这个插叙为什么在这儿?我原以为编辑就像《纽约客》的“逗号女王”,只管打磨句法。那确实是一部分职责,但他们更擅长的是把事实组织成打动人的故事,并针对目标读者做剪裁。
sbuccini查看英文原文
I also hired an editor to look at my essays for a prestigious scholarship. Although the application ultimately was unsuccessful, I can say without a doubt that it is some of the strongest writing I've ever put together. My editor did exactly what Samantha asked of Michael: asked me why, over and over again. Why I am I telling this story? Why should anyone else care? Why should they read past the first paragraph? Why is this sidebar here? I always thought editors as being like the New Yorker's Comma Queen, focused on sharpening syntax. But while that is certainly part of their purview, they are masters at crafting compelling stories and tailoring the facts of the matter to the intended audience.
失败的文章不会自带反馈,这正是需要编辑或预读读者的原因。
文章引用的这段话很关键:博客文章扑街时我几乎得不到任何反馈,从来没有读者写信说“你的想法不错,但重复的句式让我失去耐心,我关掉了页面”。而编辑恰恰能给我这种反馈。
awinter-py查看英文原文
> When I publish a blog post and it flops, I don’t get much feedback about why it was unsuccessful. To date, none of my readers have written to say, “Hey, you had great ideas in that post, but I never read them because your repetitive sentence structure lost my attention, and I closed the tab.” An editor actually can give me that kind of feedback. danluu also hired an editor and says something similar aboout feedback, per this https://danluu.com/p95-skill/
朗读(或让电脑朗读)草稿是抓错别字和别扭句子的高效方法。
校对流程的一部分应该是把文章读出声来。我的编辑鼓励我这么做,我惊讶地发现它抓粗心错误和不自然措辞的效果极好。Mac 用户还有一个相关技巧:用系统自带的“辅助功能 > 语音”让电脑把草稿读给你听。
ivan_ah查看英文原文
> Part of your proofreading process should also be reading your posts aloud. My editor encouraged me to do this, and I was amazed at how effectively it catches careless errors and unnatural wording. A related writing hack for mac OS users, is to use the built-in text-to-speech tools Accessibility > Speech and make the computer read your drafts to you. See info for how to setup a keyboard shortcut here: https://docs.google.com/document/d/1mApa60zJA8rgEm6T6GF0yIem8qpMmnaBFYOgV32gdMc/edit
标题既影响是否被当成标题党,也影响搜索可发现性,作者自己就反复调整过标题。
作者本人。有问题欢迎提问。我到现在大概每年还会找 Samantha 做一次“保养”,巧的是我这周要发的文章也是她编辑的。花絮:这篇文章最初写好时我投过 HN,但当时不太懂这个社区,原标题太像标题党;一年后我改了标题重投,还是没反应,就以为不合 HN 口味。上周末我又改了一次标题,因为发现它在“blog editor”这个搜索词下排名不错,我想让人一眼看出文章讲了怎么复制我这套流程,结果这次效果就不一样了。
mtlynch查看英文原文
Author here! Happy to answer any questions about this post. I still work with Samantha about once per year for a tune-up. Coincidentally, she edited the article I'm planning to publish later this week. Trivia: I submitted this article to HN when I originally wrote it[0], but I was still pretty new to this community and didn't realize how clickbaity the original title came across. I changed the title a year later and resubmitted,[1] but it didn't get any traction then either, so I figured it wasn't up HN's alley. I just changed the title this weekend because I realized it was doing well in search queries for the term "blog editor,"[2] and I wanted to make it obvious that the post explained how to repeat my process, so I guess the new title made a difference. [0] https://news.ycombinator.com/item?id=14847499 [1] https://news.ycombinator.com/item?id=17724508 [2] https://twitter.com/deliberatecoder/status/1333781338340593666
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